Amazon SmartBiz is Amazon’s in-house solution to help you launch a full e-commerce store—no code, no heavy setup.
It bundles website building, payments, shipping, order management, and marketing tools into one platform.
This guide explains everything you need to know: features, how to set up, what to expect from Amazon, plus real use cases and FAQs.
Why SmartBiz Exists
SmartBiz is built so you focus on your products, not the tech.
Zero setup fees, zero subscription fees (at least for now)
Built-in core tools, no extra plugins or third-party installs
Leverages “Amazon trust” — things like secure hosting, reliable infrastructure, and checkout usability
Enterprise grade security, 99.9% uptime, fast loading sites (powered by AWS)
SmartBiz positions itself not just as a tool but as a growth partner. You get built-in marketing, social integrations, and automation to help convert more users.
Deep Dive Into Features
Feature | What It Offers | Why It’s Important |
---|---|---|
No-code Website Builder | Pre-built themes, drag-and-drop editing, import your catalog | You don’t need developers or technical skills |
Unlimited Listings & Built-in E-commerce Tools | You can add many products; core features are ready by default | Avoids dependency on plugins or addons |
Payment Options & Accelerated Checkout | Accept UPI, cards, net banking, and other popular modes | Better conversions, fewer abandoned carts |
Shipping Integration | Use partner networks for delivering orders | Less logistical hassle for you & your customers |
Order / Inventory / Returns Hub | One dashboard to see all orders, manage returns, track inventory | Central control over your operations |
Marketing & SEO Tools | Built-in SEO fields, social media integration, ad integrations, and automations (e.g. WhatsApp, abandoned cart recovery) | Helps you bring traffic and re-engage customers |
“Buy with Amazon” & Amazon Integration | Use Amazon’s checkout, integrate reviews, sync inventory, use Amazon’s fulfillment network | Adds credibility and convenience for customers |
Hosting, Security & Speed | Enterprise-grade security, 99.9% uptime, fast loads, solid hosting | Ensures stability and trust in your site’s performance |
Cost Structure & Free Period
One key update: SmartBiz is free to use (no setup, no subscription) until December 2025.
You’ll only incur costs for:
Payment processing fees (via Razorpay or other supported gateways)
Delivery / shipping charges from your chosen shipping partner
Because of this, SmartBiz is positioned as “free to start” and “built to save” — all core tools included, no hidden add-ons.
How To Set Up Your SmartBiz Store
Here is a refined step-by-step setup guide:
Sign up on SmartBiz (use the free signup option)
Choose a theme / template and use drag-and-drop customization
No technical skills required. Users can set up their online store in minutes.
The platform offers an intuitive interface that simplifies the process of getting your store online.
Import or add your products (images, prices, descriptions)
Connect payment methods (enable UPI, cards, netbanking)
Choose delivery partners and offer multiple payment options to customers through Razorpay.
Manage your orders effectively
Streamline all orders in one place to avoid confusion and enhance efficiency.
Set up shipping partners to deliver orders
Link your custom domain (optional but recommended for branding)
Enable marketing & automation tools (abandoned cart recovery, WhatsApp messages, SEO integration)
Launch & promote your live store on social media, WhatsApp, etc.
Real Use Cases & Stories
Amazon highlights real businesses using SmartBiz:
A brand says SmartBiz has been “more than just a tool; it’s a strategic partner.”
Another describes how SmartBiz relieved them of technical and third-party issues so they could focus on growth.
Other practical use cases:
A local brand using built-in marketing tools to push ads
A seller leveraging “Buy with Amazon” to give trust signals
A small business using automation (WhatsApp messages, cart recovery) to boost conversions
Pros, Risks & Considerations
Pros
Full suite of features built in — no extra plugins or third-party dependencies
Free till Dec 2025 — low barrier to entry
Amazon’s trust & infrastructure (security, hosting, checkout) backing your store
Marketing, SEO, automation tools are included
Cons / Risks / Caveats
The free period ends eventually — new pricing or subscription may come
You likely can’t migrate automatically from other platforms — manual reconfiguration may be needed
You must rely on Amazon’s design/themes — customization might hit limits
It’s primarily for product commerce, not service-based businesses
FAQs
Q: Until when is SmartBiz free?
A: Free with no fees or subscriptions until December 2025.
Q: Does SmartBiz include Amazon marketplace listing?
A: No. Your SmartBiz store is your own site. But you can integrate “Buy with Amazon” features (checkout, review sync, using Amazon fulfillment).
Q: Can I accept all Indian payment methods?
A: Yes—UPI, cards, netbanking, etc., via built-in payment integration.
Q: What integrations are available for marketing?
A: SEO tools, social media integration, advertising platform connectors (Google, Meta), and automation (WhatsApp push, cart recovery).
Q: What about security and performance?
A: Enterprise-grade security, hosting powered by AWS, 99.9% uptime, fast load speeds.
How to Get the Most Out of SmartBiz
Share your store link actively on WhatsApp, Instagram, and Facebook
Use the QR code inside your offline shop for easy repeat orders
Keep your product photos professional to build trust
Test SmartBiz while it’s free, so you understand online selling before paying for a platform later
Need Help Setting Up?
If setting up feels overwhelming, you don’t need to do it alone.
At Skyloom Studios, an official Amazon SmartBiz partner, we help you with:
Store setup and theme customization
Product listing optimization
Payment & shipping integration
Ongoing support and maintenance
WhatsApp us at +91 89513 65446 and we’ll help you get your store live.
Final Word
Amazon SmartBiz is a powerful option for small businesses and entrepreneurs who want to start selling online quickly and affordably. With payments, shipping, marketing, and order management built in, it removes the complexity of e-commerce and gives you a simple way to test and grow your online presence.